Why Your Company Should Be on Social Media

June 6th, 2017

Social media isn’t just about “being social.” Yes, it connects you with clients and customers, but it also helps your business growth and success.

Improved Traffic.

Social media activity converts to traffic. It helps draw people into your website and makes them more likely to call, visit or e-mail you when they need the goods and services you provide.

Stay Relevant.

People share and discuss news through social media. Social media sites are the national water cooler where everyone hangs out and chats. Whether it’s news about people in your field, new developments or happenings with your competitors, social media experts always know first.

Manage Your Brand.

If people are talking about you on social media, you need to know about it. If it’s positive, you can be polite and show gratitude. If it’s negative, you can fix the problem promptly before it gets out of hand.

Be in the Conversation.

Savvy social media users know how to track conversations that are relevant to their business and respond to them. By subtly adding your brand name to the conversation you remind people who they need to go to when it’s time to make a purchase.

Get Customer Feedback.

People are very chatty on social media. You can spend thousands on surveys and market research only to miss a key insight because you didn’t ask the right questions. Researching social media sites is a great way to find out what your customers think.

Does your company need help with social media? Olympic Staffing can connect you with a social media manager, as well as filling any other openings. Contact us today – and keep your business running smoothly.

 

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